Today The Walt Disney Company celebrates the first anniversary of Shanghai Disney Resort, an authentically Disney, distinctly Chinese destination that has proved to be enormously popular with guests from China and around the world, welcoming more than 11 million guests in its first year of operation. The resort marked the completion of an incredible inaugural year with a special celebration at Enchanted Storybook Castle, Shanghai Disneyland’s centerpiece and the setting for the unforgettable grand opening ceremony that took place one year ago.
“Shanghai Disney Resort’s first anniversary is cause for great celebration for everyone involved in bringing this spectacular dream to life,” said Disney Chairman and CEO Bob Iger. “We’re grateful to the people of China for making this unique destination a tremendous success—more than 11 million guests have already visited, and we look forward to welcoming many more in the years to come.”
Guests from across China attended last night’s event, which featured floating lanterns—representing good fortune for the past, present and future—hovering above Shanghai Disneyland. A montage of photos and videos highlighting events of the resort’s first year were projected on the façade of Enchanted Storybook Castle, as well as videos and images that were submitted by guests to share magical memories from their visits to the resort.
The world-class vacation destination, which includes the most technologically advanced theme park to date, two themed hotels, the Disneytown shopping and dining district and Wishing Star Park recreational area, has exceeded The Walt Disney Company’s expectations across the board, from theme park attendance to guest satisfaction.
Shanghai Disneyland’s innovative attractions and entertainment have been recognized from top theme park industry organizations such as the Themed Entertainment Association (TEA), International Association of Amusement Parks and Attractions (IAAPA), Visual Effects Society (VES) and China Association of Amusement Parks and Attractions (CAAPA). The resort has already announced its first post-opening expansion, a new immersive land themed to the Toy Story franchise, set to open in 2018.
The post Shanghai Disney Resort Hosts a Spectacular First Anniversary Celebration appeared first on The Walt Disney Company.